Category Archives: Social Media

Nortel Adds Another Blog

By Mark Evans | Published: March 7, 2009

Nortel’s social media efforts took another step forward earlier this week with the official launch of a new blog, Nortel Greenroots. Written by Wilson Korol, Greenroots is “devoted to all things green with respect to our company and industry”. The fact Nortel launched a “green” blog is not surprising given how green has played a [...]

Also posted in Blogs | Tagged blog, bo gowan, Nortel | 65 Comments

Do You Believe?

By Mark Evans | Published: January 17, 2009

This should come as no surprise given how social networks have become part of our digital lives: a Nortel Facebook Group has been created with this mandate: A group dedicated to the success and resurgence of a great Company. Together we can make a difference. Lets prove the naysayers wrong. As someone who believes in the power [...]

Posted in Social Media | 53 Comments

Nortel Predictions for ‘09

By Mark Evans | Published: December 31, 2008

Everyone’s into end-of-year lists so here’s what I see after looking into my AAN crystal ball. 1. The metro Ethernet network business will be sold – probably to Huawei – for between $500-million to $750-million. Nortel will proclaim it’s a great deal that will help with its new focus on software, service and VoIP. Analysts and [...]

Also posted in Financials, Technology | 30 Comments

Nortel’s New Community

By Mark Evans | Published: December 17, 2008

Nortel’s embrace of social media now includes a new element: a community site that features its blogs, forums, a tag cloud and table of the highest ranked users. Whatever Nortel’s future holds, Bo Gowan is looking pretty good as he establishes himself as one of the leading corporate social media practitioners. Technorati Tags: bo gowan, Nortel

Posted in Social Media | 10 Comments

Why Ottawa Shouldn’t Save Nortel

By Mark Evans | Published: November 3, 2008

Now, this is interesting. Earlier today, Sacha Gera wrote a blog post on the National Post’s Executive Blog on why Ottawa (aka the federal government) should save Nortel. Now, Shane Parrish has a post arguing why Ottawa should not save Nortel. In a poll on AAN, 58% of people who responded said Ottawa should save Nortel, 32% [...]

Also posted in Financials | 25 Comments

AAN in a Snapshot

By Mark Evans | Published: September 10, 2008

There’s cool service called Wordle that does a keyword analysis of Web sites and blogs to produce “word clouds”. Here’s what an analysis of AAN generated:

Posted in Social Media | 5 Comments